Research and Markets has added the “Polypropylene (PP) Absorbent Hygiene Market Analysis By Technology, By Application (Baby Diapers, Female Hygiene Products, Adult Incontinence Products) Trends & Dynamics, Competitive Landscape, And Segment Forecasts, 2012 – 2022” report to its offering.

The global polypropylene (PP) absorbent hygiene market is expected to reach $17.03 billion by 2022, according to this new report. Growing hygiene awareness among consumers regarding the utility of diapers and rising infant population across the globe is expected to remain a key driving factor for global PP absorbent hygiene market over the forecast period. The growing geriatric population base in the U.S., Japan, and Europe has created demand for adult incontinence products.

Replacement of synthetic raw materials with bio-based substitutes are anticipated to create new avenues for industry participants. Bio-based polypropylene polymers help in preventing skin rashes among babies, keeping them dry. However, prolonged exposure to polypropylene absorbent products may cause respiratory tract problems, eye irritation, skin problems and neurological problems. Several R&D initiatives are being taken by the market player to improvise their product portfolio in the polypropylene absorbent hygiene industry.